Coca Cola

Coca Cola

Abstract
The Coca-Cola Company started out as an insignificant one-man business and over the last one hundred and ten years it has grown into one of the largest companies in the world. Coca-Cola was originally used as a never and brain tonic and a medical elixir. Coca-Cola debuted as a non-carbonated beverage and later carbonated water was added to the syrup to make the beverage what we know today as Coca-Cola. Today, The Coca-Cola Company is the world's largest producer and distributor of soft drink syrups and concentrates.


The Coca-Cola Bottling Company:
The Making of Classic

The Coca-Cola Company started out as an insignificant one-man business and over the last one hundred and ten years it has grown into one of the largest companies in the world. The first operator of the company was Dr. John Pemberton and the current operator is M. Douglas Ivester. Without societies help, Coca-Cola could not have become over a 50 billion-dollar business. Keogh, Donald R., (1987, May). �Three A�s Spell Global Success� Journey, pp. 5-11.
Coca-Cola was invented by Dr. John Pemberton, an Atlanta pharmacist. He concocted the formula in a three-legged brass kettle in his backyard on May 8, 1886. He mixed a combination of lime, cinnamon, coca leaves, and the seeds of a Brazilian shrub to make the fabulous beverage. Coca-Cola debuted in Atlanta�s largest pharmacy, Jacob�s Pharmacy, as a five-cent non-carbonated beverage. Later on, the carbonated water was added to the syrup to make the beverage what we know today as Coca-Cola. King, Monroe, Originator of Coca-Cola, � Pharmacy in History, vol. 29 (1987), no. 2, pp. 85-89
Coca-Cola was originally used as a never and brain tonic and a medical elixir. Coca-Cola was named by Frank Robinson, one of Pemberton�s close friends; he also penned the famous Coca-Cola logo in unique script. Dr. John Pemberton sold a portion of the Coca-Cola Company to Asa Candler, after Pemberton�s death the remainder was sold to Candler. Pemberton was forced to sell because he was in a state of poor health and was in debt. Pemberton paid $76.96 for advertising, but he only made $50.00 in profits. Candler acquired the whole company for $2,300.
Candler achieves a lot during his time as owner of the company. On January 31, 1893, the famous Coca-Cola formula was patented. He also opened the first syrup manufacturing plant in 1884. His great achievement was the large scale bottling of...

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